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How I Organize and Plan Blog Posts

Melyssa Griffin

3 min

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This is my digital home, where I share reflections, teachings, and offerings on self-expression, inner healing, ancient wisdom, and alignment as a pathway to a more meaningful and abundant life.

I’m Melyssa Griffin

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How I Organize and Plan Blog Posts

One question I am frequently asked is how I plan blog posts. Today, I’d like to share a bit of my planning and organizational process, just in case it helps you out, too! Here are my top tips for planning blog posts like a pro.

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1. WordPress Editorial Calendar Plugin

This thing is my absolute favorite. I recommend it for all WordPress users! Essentially, it adds a calendar to the backend of your WordPress site and makes it possible to see the entire month’s posts in one fell swoop. You can also easily drag posts from one day to another and create a list of drafts/possible post ideas in a column on the right. I love it! You can achieve the same concept by using a monthly paper planner, but I like this plugin because it’s built into my WordPress site, so I can easily edit my calendar online and then begin writing posts straight from the calendar.

2. I carry a notepad with me everywhere

Sometimes I utilize a notepad on my phone and other times I carry a physical notepad around with me, but one thing is certain: I always (always) have one.

I have a hunch that the more time you put into something, the more your mind starts thinking along the lines of that thing. For example, when I was an avid hobby photographer, I started to see the world how it might look as a photo. Different things stood out to me — things I knew would look nice in a frame. Nowadays, I experience things in blog posts. A blog post idea can be born from an overheard conversation at Starbucks or a painting in my dentist’s office. I never really know, but I do know that my mind often thinks in terms of my blog, without me even trying. This means that I’m able to create ideas and pop them into a notepad so that I can turn them into posts later on. I’m also no stranger to taking photos or screenshots of things that could be used as inspiration for future blog posts.

3. I have general themes for my blog and stick to them each week

This organizational tip is a little looser for me, but in general, I try to write about creativity, self-development, and business/blogging stuff. It’s important to me that each week has varied content so that I’m not posting the same content everyday.

4. I keep in mind when my site is busiest

It happens that my blog receives the most pageviews on Tuesdays. Is it the same for your blog? Do you know how to check? I use Google Analytics, which shares everything from how many pageviews I receive to how many visitors are on my site at any given moment. Typically I like to publish posts on Tuesdays that I know will be popular among my readers, since I think it gives them an even bigger boost.

5. I talk to people about my ideas

I can’t stress how important it is to bounce your ideas off of others and get feedback about things you’re working on. I don’t share my ideas with trusted friends to get approval, but rather because they’re usually able to enhance my ideas in ways I wouldn’t have been able to think of on my own. Collaboration is an important part of blog planning in my opinion. Don’t have anyone who “gets it” to bounce ideas off of? I’ve got something in the works that I think you’re going to love!

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How do you organize and plan blog posts?

photo via pete o’shea on flickr // cc

  1. Very handy post Melyssa! I agree about the notepad — I always have one on me! Shame it’s of no use during a shower when most of the ideas strike! 😀

  2. Jana Tolman says:

    That plugin sounds awesome! Although, I’m definitely more of a paper planner person. Something about physically writing stuff down helps me stay better organized. 🙂

  3. Lifeplus1 says:

    These are great tips. I’ve tried doing an editorial calendar but can’t seem to stick to it. Blogging is better for me when it’s unplanned and I just go with the flow as things happen. Funny because I’m pretty structured in most other places of my life.

    I have found that Wednesdays and Mondays are higher traffic for me but I’m never sure if that’s just because I don’t post as often on Tues and Thurs? I could spend daaaays on Analytics. So grateful it’s free!

    BTW, I’m doing my first giveaway on the blog. If you have an iPad swing by and check it out. Have a great end of the week!

    x
    V @ Life+1

  4. Gina Alyse says:

    These are awesome tips! I am about to start getting more organized with having an editorial calendar, to-do list and more all in one spot. The WordPress plugin sounds amazing! If I switch to WordPress, I’ll have to keep that in mind! And yes, I’ve found bouncing idea off with others helps so much! I can’t wait to see what you have in the works coming up! 🙂

  5. Elizabeth Carroll says:

    Oh my gosh, the WordPress Editorial Calender plugin is my FAVORITE part of blogging. I just started my own blog on an actual domain host, and the calender is a GODSEND!

  6. Kati says:

    Ooo the Calendar plugin is just what I need! I’m definitely going to check that out. And I also, ALWAYS have a notebook (or 5) for those random ideas that pop into my head. Thanks for this post! I can’t wait to see what you have in the works 🙂

  7. Olivia Adams says:

    Awesome tips, Mel! Right now I use Google docs for my editorial calendar needs, but I might start using this WP plugin because it sounds SUPER helpful. By the way, CoSchedule is a very useful plugin for scheduling your posts and social media posts simultaneously!

    One question though, how do you feel about adding a personal touch to your blog posts? For example, I’m a PR professional blogging about PR, marketing, and career advice, but I also want to share personal thoughts/advice I learn in life as a young pro. Do you think it’s appropriate to share these thoughts on my blog? Or should I create a “personal” blog where I talk about life and such?

    Thank you again for another stellar post! I absolutely LOVE your blog! 🙂

    • I love the idea of scheduling posts and social media posts simultaneously! I’ll definitely check out CoSchedule, thanks for the tip!

      As for adding a personal touch, I think that’s something I kind of struggle with, too. Ideally and when I first started my blog, I was pretty opposed to that personal touch. I wanted to write (and did write) more self-help type articles that didn’t include much about my personal life at all. As time went on, readers would ask about me and would tell me that they liked when I added more personal posts, so now I do a combo of both. I kind of recommend adding some personal thoughts or info about yourself, because it really helps people to feel connected to your blog and you. They can get advice from anywhere, but it helps when they feel like they have a friend they can go to, so they’ll keep coming back to you. Let me know if that makes no sense. 🙂

      • Olivia Adams says:

        This is exactly what I needed to hear, especially because my blog is focused on self-help/advice for public relations professionals. I’m definitely going to work towards adding more of my personal voice to the blog. Thank you for your feedback!

        By the way, I’m glad the CoSchedule tip helps! Have a great weekend!

  8. Ashley says:

    I used to use the WordPress Editorial Calendar but now I use a program called Edit Flow. I believe its made for blogs run by multiple people. I use it for the “flow” section, you can make up your own editorial flow, so you can see on a calendar where your post is on the “flow.” You can also move posts around on the calendar as well. I hear a lot of people talk about the wordpress editorial calendar and I definitely used that and Edit Flow is like a sooped up version of the wordpress editorial calendar. https://wordpress.org/plugins/edit-flow/

  9. Chelsea says:

    I’ve just started doing the same thing with a notepad and writing down all my ideas, even if it’s a very undeveloped idea. It’s amazing how many more posts I have simply from doing that!

  10. Stephanie F says:

    This is so awesomely useful!! Thank you!

  11. Cori says:

    Hi Mel:
    I started using an editorial calendar three weeks ago, posting Tuesday and Thursday; I’m still getting used to it by analyzing the statistics on those days. I divided the calendar into sections; I gave each day a “theme” and from this point I make a list with the possible titles of blog posts.

    For me it’s easier to plan on the computer using Excel, and once I decide the topics, I write them on my monthly planner. Also I always carry a physical notepad with me to write down sudden thoughts.
    Thanks for the info and advices. Greetings 🙂

  12. Kayla Hollatz says:

    I also carry a notebook with me wherever I go. I think it’s also really important to talk to others about your ideas because they often are able to shed light on things you hadn’t thought about. I always find enlightenment that way. Great post!

  13. I carry a notepad with me everywhere too! The worst is when you think of an idea and then don’t remember it later.

  14. Shaunacey says:

    love this!
    I’m super unorganized when it comes to my blog posts and any planning around that. It’s something I know I need to get better at but working 8:30-5, gym on lunches, and parenting a toddler doesn’t seem to leave me enough room to dedicate the time I want right now… 🙁

  15. Eilidh says:

    I’ve been trying to get myself to start planning my blog posts, but it’s the getting started part I’m finding difficult!
    Eilidh x

    http://herprettystateofmind.blogspot.co.uk/

  16. I have a little notebook that I use for everything, so I jot down ideas on that! and if I recognize a connection between my thoughts lately, I figure out how I can formulate them into potential blog post topics. My friends are also very supportive of me, and I have this weird habit of telling people my to-do list of the day, which often includes drafting a blog post, and they give me even more ideas! My friends are my everything. -Audrey | Brunch at Audrey’s

  17. Great post! I carry multiple notebooks with me because I want to have one hand for my novel and another for my blog and another for lists. (I really like lists, they help me feel like I’m on top of things.) My notebooks are just for ideas, though. If I’m going to do any writing of blog posts or my novel I do that on my phone so that I can just email it to myself.

  18. Ursula says:

    Tuesday is a busier day for me! I thought it was weird but maybe there’s a logic to it? I’ve never thought about discussing my posts with friends before hand but that’s a great idea. Every time I collaborate it gets a million times better

  19. Camila says:

    This is very interesting, thanks for sharing, Mel! I’m thinking more and more of doing the same and having general themes through the week – I started a few series and have a hard time sticking to how focused the themes are, so perhaps I should broaden them! Monday-Tuesday-Wednesday (especially Tuesday) are my busiest days for sure as well!

  20. Neeltje says:

    I love these tips! I always carry a notebook with me too, because sometimes I get such a great idea while shopping 🙂 x

    http://www.thoughtsinstyle.com/

  21. Erin O'Brien says:

    Great tips, Mel! Your blogging advice is always so valuable. I just checked my stats to see if a certain day is more popular and there isn’t any sort of pattern, but maybe that’s because I’m not consistent about posting on certain days. That’s something I’m really trying to work on. I’ve also been meaning to get Google Analytics for my blog, especially because knowing how to use that tool can be very important. I keep seeing “experience with Google Analytics” in job descriptions. That’s a great thing about blogging- it helps me pick up on and practice skills, as I’m sure it has for you too!

  22. Stacia says:

    I have a friend whom I email almost daily to bounce ideas off of and just talk about..well…whatever! It’s been the best thing and really encouraged some of my big goals as she’s helped me think through them to the point where they feel tangible, and I’ve been able to do the same for her.

    Notebooks are also ESSENTIAL for me. I’m a sucker for a paper notebook, but I’ll use whatever I’ve got. And I’m totally the person walking through the mall that might stop and snap a photo of a window display because it made me think of something I could do in relation to my business.

  23. itsjpei says:

    I wish that wordpress.com would have this calendar plugin! It sounds so nice and convenient. Great tips! I, too, am starting to think more and more in “blog” mode.

    http://itsjpei.wordpress.com/

  24. Narmatha says:

    This is so informative. Loved it!

    http://narmscloset.blogspot.ca/

  25. nurdzpiration says:

    Great post! I also carry around a notepad with me all time and making lists for everything i do haha xx

  26. Janneke says:

    Thank you for sharing your Tipps! My busiest day is monday, perhaps because I share a new recipe every sunday afternoon 🙂

  27. Sana-AGirlsFancies says:

    Hm, right. Thank you. *organizing in my head now*

  28. Karen Devnew says:

    Love this idea, I use WordPress and I am going to check out the calendar planner, I like the idea of everything in one place. I use my iPhone to put ideas in notes, although I am a newbie to blogging I am finding myself constantly seeing hearing overhearing flashing on ideas for post, it is energizing! Great post – looking forward to developing my blog “practice” be well…have a dazzler of a day 🙂

  29. Selina Li says:

    Melyssa, thanks for the awesome post. Because of it, I was able to complete my blog post for my search marketing class midterm project, and I quoted you many times: http://bit.ly/11xp9aM
    I would appreciate it a lot if you take a look. I’m still learning about the digital world! 🙂 Thanks in advance!

  30. Karen Devnew says:

    Hi Melissa, thank you for all of your responses to all of us. Your heartfelt energy is an inspiration to me. I know that your authenticity is what makes your Nectar Collective shine. Thank you, and yes….you are a dazzler. 🙂

  31. Karen Devnew says:

    What a way to wrap up my Friday afternoon. I cleaned my studio today, what a great feeling that is. I am ending the ‘work’ (HA play) portion of my day to go to the market, looking forward to nesting in this weekend….what a magical day it has been beginning with a positive email from a client and finishing with your reply. Some days are just like that upbeat and energetic. I hope you have some you time dare I say penciled in for you…..I sure feel the energy you generate here at The Nectar Collective…..be well and keel dazzling 🙂

  32. Erica says:

    I love the WordPress editorial calendar plugin! I’m still a stickler for good ol’ pen and paper, though, so I end up doing double duty and jotting things down in my notepad calendar, too! Great tips, Mel. (:

    lovelovelove,
    Erica
    cominguprosestheblog.com

  33. That’s what happened last Tuesday! I was surprised how popular that post was. Interesting that it’s the same for you.

    Christina
    http://www.cityloveee.blogspot.com

  34. Very helpful post, thank you! I’ve just installed the Calendar too 🙂

  35. Lindsay says:

    Beautiful blog! I really enjoyed the post 🙂 I’m 2 weeks in on my blogging journey. I’m excited to implement your tips. Thanks for sharing!

  36. Annelise Joy Seupule says:

    Thanks so much for this solid article! I’m so excited to put it all into action! Amazing! x

  37. Noor Akhter says:

    This article is amazing! It helped me a lot.

    ~Noor

    a little bit of sunshine

  38. Shawna P. says:

    I love this post! I am a newbie blogger but, am quickly learning tricks of the trade. I have several notepads(my husband said I look like a reporter) and I sometimes gauge my friends thoughts on ideas. I am downloading that WordPress Plugin right now! Plugins are a savior!

  39. Kitten says:

    Loving these tips! Thank you!

  40. Juju says:

    This is great! I just started blogging and definitely need a calendar to plan all my posts. Perfect timing, thank you!

    Juju
    http://www.jujusprinkles.com

  41. Bossi Marcia says:

    This plugin is just for WordPress com sites? I have bee using org and don’t find it that intuitive but I get more visits than I do from Blogger. It would be interesting to read anything you have written comparing the various blogging platforms. What do other bloggers who are reAding this use?

  42. Rocio says:

    I am so glad I found this post (grabbed it from a pin)! The calendar is an AMAZING plugin! Thanks for sharing. I literally have 4 different calendars on hand and schedule and reschedule then schedule some more but I love how I can just click and drag and quick edit right from the calendar! Just want to say a huge THANK YOU!!!

  43. Carolynn says:

    Thanks, for sharing these tips. I am new to the blogger world, and have been trying to streamline my posts. This will help, I’m sure!

  44. Thanks Melyssa! 😀 I’m not a so new blogger, but organize myself is always a challenge… I already get a Editorial calendar (https://wordpress.org/plugins/editorial-calendar/) and I’m marvelous!!! Just that, will help me a lot 🙂 I put all my ideas at ToDoist,because I often lose my papers… I will try the others tips too 🙂

  45. Great ideas..will definitely try the wordpress calender.Thanks .

  46. Susannah says:

    You just SAVED MY LIFE with that plugin! I’ve been attempting to use a paper planner for this and it never ends up serving its purpose the way I thought it would. Plus, when posts don’t end up going up the way I originally planned them out, and I have to draw a bunch of arrows in my planner, the perfectionist side of me gets ticked off. 🙂 Thanks for this!

    Susannah // http://www.agreatergorgeous.com

  47. Omg I didn’t even know a plugin like that existed. I can’t wait to install it!!!

  48. Anni Welborne says:

    I’m so new at this, I don’t even have my blog up public yet. Right now, I’ve just been using an Excel spreadsheet. But that plug-in idea sounds marvelous!

  49. Lia Halsall says:

    I just wish that squarespace had an equivalent plugin because it was very handy. Now I capture everything in an excel spreadsheet which is categorised and colour coordinated (I’m a visual person). I’ve already got posts planned out through to August 2016.

  50. Sofie says:

    At the moment, I don’t organise blog posts at all and that is not working! I loved reading this. It really made me motivated to do something about that! Especially the varied content every week. I really want to try that!

  51. Igor Benić says:

    Great post! It is always nice to read different lifestyles and workflows. At the moment I do not plan anything and I see more and more that I should have done that from the beginning. Since I am really busy with my WordPress projects currently I just write some little tips or small tutorials. I am still in the process of deciding what to write (which idea to write first and when).

    Do You have any article already written on the topic of handling writing and other business together? Any schedule workflow when fully busy? 🙂

  52. hammyta says:

    i just started blogging a few days ago and i’ve been going nuts trying to find a way to organize my blog post ideas so thank you for this article! i currently have everything in my notes app on my phone because you can create a checklist and check off the items as you go, but i prefer to write things down on paper. i’m afraid that if i write things down, it’ll get too crazy and disorganized with crossouts and arrows, etc. maybe excel is my best option?

    hammyta.wordpress.com

  53. MissPiplup says:

    I also have general themes each week, which I like to colour-code in the yearly view of my planner. I have 4 broad themes which I try to cover on a weekly basis each month – usually on a Sunday – so each theme gets its own week. I also have a list of blog post ideas to use when I’m stuck for ideas for my scheduled posts or when I feel like doing a mid-week post.

  54. I’ve used Trello for the past months. I make a list for each week, and a card for each article or blog post. Then I add titles, photos and any ideas to the cards. I’ve found it really helps me to be creative if I have some visual representation of the content, so I use Canva to make a preliminary main image for the post while I’m in the planning phase.

    Every Friday I write about the same topic (fibromyalgia). Just yesterday I started planning themes for each week to coincide with courses, freebies and other stuff I have going on at any given time.

  55. I’ve always wanted to try scheduling my posts but have yet to master this tip! You post makes me want to give it another try. Also, I was wondering, do you redact your posts offline (like in Words) first and then upload them, or work directly in your blog? And if you do redact offline, do you save them on your hard drive or discard them once they are published? Trying to figure out if I should start treating my blog posts like I do my work memos.

  56. Ramona C says:

    This a great post. I always have a notebook with me as well. I’m always thinking of how my experiences can be a blog post. I will have to try the WP Editorial Plugin. I haven’t tried that yet. I am also developing weekly themes. At one point I was posting around popular weekly themes – Motivation Monday, Wordless Wednesday, etc. However, I’m like that you created your own. That’s what I want to do.

    Thank for sharing your info, Melyssa. You rock…again!

  57. What a great post Melyssa! Thanks for the recommendations, I started my blog a few months ago and my readers were mainly known people, but now some other people are getting interested about my writings and I aim to have a better posting organisation. Your tips cleared my thoughts a bit 🙂
    I’ll surely be coming back here to read more!

    Kind regards.

  58. Thanks for the tips. My blog posts chronicle my adventures as I build ships in bottles so my blog is sort of a reaction to my main hobby. As I work on my model ships I keep an eye out for any interesting new tricks I can give to my readers, I make some mental notes, and then I blog about it the next day.

    I think I could benefit from some better planning like you mentioned here.

  59. Wow, how did I not know about this WordPress Editorial Calendar plug-in! Off to install it now 🙂 Thanks Melyssa!

  60. Milena says:

    Very helpful for me! Thanks 🙂

  61. Ana says:

    Really really helpful thank you! I will try out some of your courses in the future! xx Ana http://www.disasterdiary.de

  62. Thanks for the heads-up on the WordPress plug-in. It’s something I’m gonna need for my blog. I’m in the early stages on creating my blog. I have lots of ideas but I need to sort them out so I don’t scare away people 😉 I need them to come back, regulary, right 🙂

  63. ElegantPotato says:

    I cant seem to find a link to the wordpress plugin in this article?

  64. Jenna Yoder says:

    This post was so helpful! I’m ready to launch my blog, I have just been trying to figure out how to organize all of my ideas and content. I want to make sure I have a great plan before I launch and this was so helpful! I’m excited to try the WordPress editorial plug-in!

  65. Great post – thanks for sharing your ideas. I ask my readers a lot what they want and then see where something crops up a lot and then I go with that. I also like to look at popular pins on Pinterest as these give me inspiration as well.

  66. I find many times that writing out a blog post or newsletter idea is easier in a paper notebook than on a computer. When I open up that computer, sometimes my thoughts freeze up. The words flow much easier when i just grab my blog bullet journal and write without the pressure of gettting it perfect the first time. Thank you for sharing your methods with us!

  67. Ask Diran says:

    Hi Melyssa,
    I also carry a note book with me almost everywhere I go. I’ve discovered that once a person is focused, the world suddenly becomes a canvas.

    Great post. Thanks

  68. Hi Melyssa, I think you just became a lifesaver. Just downloaded the WORDPRESS EDITORIAL CALENDAR PLUGIN. Yippeee. this will be perfect. Thanks so much. Glad I found your blog! I’ll be back.

  69. Daal says:

    thanks for great tips 🙂

  70. nk4eva says:

    I organize my blog posts as:
    1. Initially, I pen down what I need to focus this week
    2. I write on highlighted points and keep current trends in mind
    3. I dont stop by just posting my blog but I share it and promote it according to my niche

  71. Ernest says:

    I do the same for my WordPress blog “Foreign Love Web”. I love to plan every blog post by writing its title, introduction, body, and conclusion. When my information is organized, the words flow out of my mind easily. I have always enjoyed writing. Blogging is the same as writing a paper although most people think that they are opposites of each other.

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